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Content Services

What Is SEO Content Writing?

SEO conversion content—which can include anything from social media posts to skyscraper articles and blog posts—is written to rank high on search engines. We don’t need to tell you that search engine rankings, especially on big names like Google, can make all the difference when it comes to boosting traffic, acquiring leads, and increasing your ROI.

Keyword Research Service

Keyword research ensures you’re hitting the right terms to get your content number one on Google’s search results.


We begin with a content audit and analysis, using both Ahrefs and SEMrush to see the current gap in your existing content.

We then use competitor analysis to find the types of keywords and topics that are popular search terms within your target audience and buyer personas.


Next, we build a list of appropriate keywords to target that won’t duplicate existing content. We also come up with suggested titles and word counts for articles based on these keywords.


If you have a new site, we can handle the entirety of your keyword research to produce a solid foundation for SEO content that’s guaranteed to appease demanding search engines. We’ll research must-include keywords for your entire site, including pillar content or hub pages, breaking down subtopics, and continuing as detailed above.

 

SEO Content Creation

Keyword research ensures you’re hitting the right terms to get your content number one on Google’s search results.


We begin with a content audit and analysis, using both Ahrefs and SEMrush to see the current gap in your existing content.

We then use competitor analysis to find the types of keywords and topics that are popular search terms within your target audience and buyer personas.


Next, we build a list of appropriate keywords to target that won’t duplicate existing content. We also come up with suggested titles and word counts for articles based on these keywords.


If you have a new site, we can handle the entirety of your keyword research to produce a solid foundation for SEO content that’s guaranteed to appease demanding search engines. We’ll research must-include keywords for your entire site, including pillar content or hub pages, breaking down subtopics, and continuing as detailed above.

 
We’re proud to have developed an optimized content creation process to produce premium content. Our meticulous team ensures that your guidelines and specifications. 

We have a full-time, in-house team that includes writers and editors, so you don’t have to worry about double-checking your content for errors or plagiarism. We grant our staff access to tools such as Grammarly and Copyscape to guarantee flaw-free, 100% original SEO content.

 

We have comprehensive writing goals that are updated alongside SEO trends, and we have an established content creation process to ensure that each title is given the attention and due diligence it deserves.


Our team has experience using tools such as Surfer SEO and understands how to optimize each piece of content for SEO practices such as Natural Language Processing (NLP).


In terms of pricing, we offer packages for clients and projects of all types, and our top-tier packages include services that most agencies don’t offer like long-form infographics, direct uploading into WordPress, and integrating with plugins such as AAWP and WPRM.


Our SEO content articles:

 

  1. Rank high on the first page of Google through extensive research with high authority citations.

  2. Increase on-page time with content that’s engaging, relatable, and informative.

  3. Convert into sales with copy based around the foundational principles of consumer psychology.

  4. Remain at a consistent quality and meet SEO requirements, prepared by the same qualified editors and writers.

  5. Encourage social shares by your target audience to expand your consumer base and build brand loyalty.

Want A Visual Proof Of What We Can Do?

Editing And Proofreading Existing Content

Although we include editing as standard in all of our content creation services, we also offer editing and proofreading as a separate service. Our attentive editors would be delighted to look over your existing content and improve it where necessary.

 

Proofreading Services

 

You tell us what you want to be checked, whether it’s content on your website, copy you’ve purchased from a freelancer or a 5,000-word skyscraper article—we’re open to anything. 

You don’t want to post content riddled with errors or dead links. Rather than have content drafted from scratch, have it proofread instead. Then, one of our experienced editors will meticulously review the content and leave comments where appropriate for your reference. They’ll check all aspects of the content, including:

  • Spelling and grammar.
  • Flow (how well the text reads).
  • Sources (if links are valid and appropriate).
  • Formatting.

Our proofreading services do not include amending or revising the text, or optimizing it for SEO. We simply point out anything that needs addressing for you or your team to manage. 

 

Editing Services

You send us the content you want us to rework and explain what you’re looking for. For example, you may have content prepared by different individuals on your website. In that case, our editors could ensure everything sounds the same in terms of tone and style to ensure consistency across the board.

They can also amend the articles to keep the formatting, source style, and keyword density consistent. Uniformity is important for any website, but even more so for affiliate sites with a persona behind them. You want everything to sound like it came from the same person, right?

We can also optimize for SEO using Surfer, Frase or InLinks. You provide us with your templates and we optimize the content accordingly. For example, you can update that outdated website you just bought with Surfer SEO to improve its position in SERPs.

Content Optimization

Transforming keywords into a comprehensive, interesting article is what our content team focuses on. Whether you want a guide on how to clean a garage or product review, our writers are more than happy to optimize your content using industry-leading tools. 

 

 

Surfer SEO

Surfer SEO is one of the smartest cloud-based tools out there. It automates real-time guidelines that will help your pages rank higher in search engines.

 

The tool is simple to use—insert your focus keyword and get a fully-comprehensive guide topped with additional keywords, important questions and topics to include.

 

By including a Surfer SEO guide along with your order, our writers will optimize your content accordingly, while keeping the reader’s interest in mind.

 

Frase

Frase Content is another smart SEO tool that creates content briefs for writers to follow to ensure all necessary keywords and terms are included.

 

The tool provides an easy way to research and compare hundreds of pages with very little effort—leaving you more time to focus on writing.

 

Similar to Surfer SEO, our writers will optimize your content according to the Frase Content Briefs while avoiding keyword stuffing and ensuring each sentence adds value for your readers.

InLinks

InLinks is an entity-based Semantic SEO tool that provides expert-level data for both on-page and on-site optimization using a proprietary semantic analyzer and knowledge graph.

 

Similar to the other tools, you can optimize your content for NLP and SEO as well as automate schema and internal links.

Looking to have existing content rewritten or edited with surfer, Frase or InLinks?

Frequently Asked Questions

Yes: all of our team are either originally from the UK, US, Australia or New Zealand although they live all over the world as digital nomads. Previously all of our staff were expats based in Egypt, but since the pandemic, our team works remotely. This however, has not changed our SOPs.

We require one week for writing and one week for editing, infographic production and uploading to ensure each article meets our high standards for content. However, for regular orders content is delivered weekly, it will simply be the content ordered two weeks prior.

We rarely, if ever, receive requests from our clients for rewrites. However, if you are not 100-percent satisfied with the work you’ve been provided we will do our best to amend it.

Currently, we have no minimum order policy, therefore, you are welcome to start with one article to try our service with no obligation to continue any further. 

 

No, not if you don’t want them to. However, we do find it’s helpful if you can provide a few example articles from your existing content so that we can replicate your desired tone and style.