Best Courses to Learn SEO

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Search engine optimization is an essential set of techniques if you’re running a website. Maybe you’re new to SEO or looking to brush up on your skills?

Praise be, we’ve got some amazing courses lined up that we’re confident could benefit you. Who knew that a three-letter acronym would be such the rage?

Best courses to learn SEO includes:

  • HubSpot.
  • SEMrush.
  • Ahrefs.
  • Moz.
  • Authority Hacker.
  • Affiliate Lab.

SEO Lowdown

It’s both dreaded and loved by digital marketing experts and newbies, alike. The world of SEO is complex, but we believe in you. If we can do it, you can, too.

Search engine optimization, or SEO, refers to a set of techniques and methods that help us gain all that online traffic we’re drooling over. We’re not just talking about any ol’ Joe here, but quality leads that bring results.

SEO does this by making sure your website is listed among the higher ranks on search engines, like Google.

For it to work, you have to optimize your site accordingly.

This includes paying attention to things like meta descriptions, keywords, site speed and ease of use. Overwhelming much?

There’s a plethora of resources out there for taking your SEO understanding to a whole other level. Each of these sites is updated on the regular, so rest assured you won’t be stuck learning any outdated tactics, either. Ain’t nobody got time for that.

Word on the web is that we have access and you can, too.

Killer Courses for SEO

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We’d like to let out a big “hallelujah” here. Thanks to all the suave SEO experts online, the best courses to learn SEO are available to help you up your SEO game, for real.

Some cost you nothing (yes,that’s right) and others are an investment. Each of our favorites has something to offer and we can’t wait to let you in on it all:




HubSpot is run by marketing gurus who make top-of-the-line software for inbound marketing and sales. All of their services come based on plans, according to your needs, budget and time.

Not only that, but this company also has a stellar blog where they cover topics ranging from B2B (business-to-business marketing) to SEO, of course.

All the HubSpot courses, though? They’re free-of-charge, so the sky’s the limit here, with little holding you back.

SEO Crash Course

The courses ontap include the SEO Training Course: Building Sustainable Traffic for Business Growth. This is where you’ll get an overview on link building, creating authority and more.

You’ll receive 22 videos, six lessons and three quizzes.

HubSpot estimates it will take you around 1.5 hours to complete the course. It’s one of the best courses to learn SEO if time is of the essence. We get you.

Sub-Topic Certifications

Are you looking for other in-depth assistance? HubSpot has you covered there, too. There’s a slew of certification courses available, as well, including titles such as:

  • Email Marketing.
  • Social Media.
  • HubSpot Sales Software.
  • Contextual Marketing.
  • Growth-Driven Design Agency.


If you haven’t heard of SEMrush, it’s about time that changes. This marketing management system is a brilliant way to get all your ducks in a row.

This company offers a full-on SEO suite that’s highly regarded by many. The program won awards including US Search Awards 2019 and Interactive Marketing Awards 2019. Would you believe us if we said millions use it?

The SEMrush course offerings are very affordable, yet they still come with a 30-day money-back guarantee. Cynical by nature? No worries here.


They designed this course to teach you some SEO basics and provide you with the lowdown on how SEMrush works. You’ll learn how to analyze competition, boost your social media presence, and build SEO reports, among other essentials.

You’ll gain access to 3.5 hours of videos and a full lifetime access to all materials. The course is mobile-friendly (score!) and you’ll get a certification of completion to boot.


Are you dying to understand your competition better? Maybe you want to opt for the “How to Research Your Competition With SEMrush” course.

This option includes a 14-day trial, so you can check it out, risk-free. If two weeks isn’t enough, well, by all means, hop on board for good.


Ahrefs offers up a set of wonderful tools with its marketing software. It’s made to assist us with keyword and backlink research, rank tracking, competitive analysis and more.

The software itself is so in-depth that you might want some assistance in learning how to use it and the company covers you there.

This is where Ahrefs Academy comes into play.

Marketing with Ahrefs

This course is made specifically for those that are dying to learn the basics of the Ahrefs software.

You’ll receive close to five hours of tutorials with loads of detailed nuggets around SEO. Included topics are SEO hacks, technical reports and keyword ideas (we all suffer from lack of creativity sometimes).

This is why it’s one of the best courses to learn SEO. Even if you don’t plan on using the software full-time, the information in the lessons is invaluable, y’all.

Course for Blogging

Looking to enhance your blogging game? Ahrefs didn’t forget about you. Learn more about content marketing and why a blog is essential in 2020.


Moz is all about SEO and it’s obvious. This brand offers yet more software to help you increase your visibility online. You have multiple products available like the full-on SEO suite and a SEO business listing system (don’t underestimate that one).

Do check out the company’s blog, as well. We dig their personal, approachable take on everything. We’re robotic enough, right?

When it comes to education, Moz doesn’t mess around. It’s a tempting buffet full of the latest techniques. Indulge.

SEO for Newbies

First of all, they have a thorough text guide to help beginners to SEO, but that’s only the tip of the Moz platter.

The SEO learning center contains an hour-long video series and other sub-topic courses, all relating back to our favorite acronym. Topics include SEO analytics and reporting, mobile SEO (a big one!), link building and much more.

Other Workshops and Courses

Moz has compiled another selection of SEO-related learning opportunities in the form of workshops. A certificate might be a smart idea and you have that option, as well.

There’s also another SEO fundamentals course, in case the other newbie courses just weren’t enough.

Authority Hacker

We’re a bit obsessed with the guys over at Authority Hacker. They give the best practical advice we could ask for and it just doesn’t stop coming. Seriously, thank you dudes!

The site is built all around the idea of helping businesses build thriving websites that get noticed by the right crowd. This includes constructing blogs and podcasts, testing trending tools and, of course, offering training courses.

You have the chance to learn a bumload about SEO and beyond.

Authority Site System

This system literally sets you up for everything you need regarding building an authority site and SEO isn’t left to the wayside, obviously. All the skills you need are addressed, from market research to content creation and brand recognition.

Curious as to what you’ll receive in the package? You’ll have access to over 70 video lessons, templates, case studies, to-do lists and it goes on.

One of our favorite accessories here is that we’re privy to the “active member community”. This is a dynamic group of folk looking to make a difference in the authority world online.

The course is an investment that we believe is totally worth it. To top it off, there’s a sale happening, so take advantage while you can.

Affiliate Lab

Are you new to the Affiliate Lab? Matt Diggity is an SEO genius and the proof is in the pudding, so to speak. Head over to the site and read the testimonials yourself.

We appreciate how honest he is about how he “made it” in the business and the guy has a lot to offer. He’s focused on SEO and monetizing affiliate sites if you didn’t catch that yet.

What’s available here is a comprehensive program, or a “blueprint”, as he calls it, made to get your site churning along, just as you’re hoping it will.

Join the Lab

The Affiliate Lab is where it all happens. Here’s an outline of what you’ll get if you sign-up:

  • Over 100 training videos.
  • SEO and SERP tactical lessons.
  • Link and site building, from the ground up.
  • Bonus content out the wazoo including SEO checklists.

We’ll be straightforward from the get-go, it costs. Given Diggity’s reputation, we understand why. If the price is off-putting, you have the chance to pay in installments. You can also take advantage of the offers that pop up from time to time.

Ready to Study?

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We love the fact that we can hop online and learn everything we need to know about running a website. The best courses to learn SEO are right in your face, don’t ignore them any longer.

You have the option of comprehensive programs, software suites, mini lessons, sub-topic certifications, courses and workshops. There’s no excuse, people!

Reach out to us here at Clever Touch Marketing for additional support with your content marketing strategy and more.


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